2018 Toyota Prius Prime in Bristol, TN, Serving Johnson City & Kingsport


The 2018 Toyota Prius Prime from Toyota of Bristol in Tennessee, serving Johnson City and Kingsport, features advanced comfort and convenience technology along with a capable, plug-in hybrid engine. The purposely built exterior features thoughtful aerodynamic elements like an active front grille and strategic underbody panels. With a total driving range of up to 640 miles1 and a responsive suspension, there's never been a hybrid more fun to drive. Protect your vehicle with the available, smart charging cable lock that secures the plug in place while refueling your energy. Refined comfort awaits inside with deeply-bolstered front seats that provide exceptional relaxation. Conveniently transform the cabin to meet your needs with a standard 60/40 split-folding rear seat. Get upgraded entertainment with the available 11.6-inch multimedia display that includes navigation and intuitive touch controls. The available intelligent driving coach offers guidance to make sure you're maximizing the efficiency of your hybrid system.

It's a great day to drive home a new 2018 Toyota Prius Prime. Right now is a great time to take advantage of our low offers on new models and the fact that auto loans rates are at their lowest in years. You can find a great selection of vehicles at Toyota of Bristol located at 3045 W State Street, Bristol, TN 37620.

1 Estimated driving range. Actual may vary based on driving conditions.



Starting MSRP: $27,100

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Starting MSRP: $28,800

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Starting MSRP: $33,100

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Prius Prime's purposeful, aerodynamic features include an active front grille shutter that shuts at high speeds, underbody covers, side body fins and exclusive dual-wave rear glass design, all of which help Prime slip through the air. There's a lot of innovation under the artfully sculpted exterior too. Optimized component placement ‐ such as the battery pack ‐ helps open up the rear cargo area and lower the overall center of gravity.



A solid chassis means Prius Prime was built to be confident. With increased torsional rigidity from laser screw welding, high-tensile-strength steel and uniquely shaped frame structures, Prime offers a ride that's comfortable, yet ready to take control in and out of every corner.



Charge scheduling allows you to schedule your charge in advance. You can schedule your Prime to charge at home during off-peak hours to help reduce electricity costs and support efficient grid usage in your community. Or, you can program your preferred charge start or departure time from Prime so it can be topped off and ready to roll when you are. And on Prime Advanced, you can schedule and start your charge from anywhere through the available Prime apps.



Watching out for you. In Reverse, Prime's available Rear Cross-Traffic Alert (RCTA) uses sensors to detect vehicles approaching from either side. If the system senses cross traffic, it warns you by flashing the side mirror indicators and sounding a warning tone.


1. MSRP excludes the Delivery, Processing, and Handling Fee of $885 for Cars (Yaris, Yaris iA, 86, Corolla, Corolla iM, Camry, Camry HV, Prius LB, Prius c, Prius v, Prius Prime, Mirai, Avalon, Avalon HV), $960 for Small/Medium Trucks, SUVs and Van (C-HR, RAV4, RAV4 HV, Highlander, Highlander HV, 4Runner, Sienna, Tacoma), $1,195 for Large SUVs (Sequoia, Land Cruiser), and $1,195 for Large Truck (Tundra). (Historically, vehicle manufacturers and distributors have charged a separate fee for processing, handling and delivering vehicles to dealerships. Toyota's charge for these services is called the "Delivery, Processing and Handling Fee" and is based on the value of the processing, handling and delivery services Toyota provides as well as Toyota's overall pricing structure. Toyota may make a profit on the Delivery, Processing and Handling Fee.) Excludes taxes, license, title and available or regionally required equipment. The Delivery, Processing and Handling Fee in AL, AR, FL, GA, LA, MS, NC, OK, SC and TX will be higher. Actual dealer price will vary.

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